Digital Marketing & Branding Coach for Eco-Friendly & Veg Businesses

Marketing That Feels as Good as Your Products

I help eco-friendly, vegetarian and vegan businesses create authentic digital marketing strategies that align with their mission while driving sustainable growth, without the overwhelm.

Is This You?

You’re a conscious small business founder that:

  • Cringe at conventional marketing tactics that don’t understand the unique challenges of sustainable product businesses
  • Struggle to effectively communicate your mission and product benefits
  • Is inconsistent with marketing because creating authentic content takes so much energy
  • Want to scale without compromising your values
  • Tried tons of generic marketing strategies but none worked

Here’s the good news:

You don’t need to choose between effective marketing and your values.

Imagine having a guide who understands both the nuances of having an eco-conscious brand and how to market it authentically.

As your coach, I’ll help you develop a marketing strategy that feels aligned while respecting your mental health.

Together, we’ll create:
A values-aligned marketing strategy that authentically promotes your products
Sustainable content systems that won’t lead to burnout or compromise
Genuine connection with your ideal community without cringey manipulation tactics
Peace of mind knowing your marketing reinforces rather than dilutes your values

No cookie-cutter solutions.
No icky tactics.
Just ethical marketing designed specifically for your conscious brand.

What’s Included?

Here’s how I help founders like you create impactful, authentic marketing:

  • 1:1 Coaching Sessions: Time together, to give you focused support.
  • Brand analysis: An ongoing check of how your mission and values translate online.
  • Sustainable marketing roadmap: Ongoing digital marketing strategy development and optimization.
  • Hands-on training: Key digital marketing tactics and tools.
  • Ongoing support and accountability: With email or Whatsapp guidance between sessions.
  • Personal dashboard, recaps and Checklists: Time-savers to streamline your process.

My 4 Steps Process For Your Success

My coaching is flexible and tailored on each client, but these are the 4 pillar steps:

STEP 1
Discovery

We begin by understanding your brand’s purpose, values, and vision. We’ll explore what makes your eco-conscious business unique and identify where your marketing can better reflect your authentic mission.

STEP 2
Strategy

We’ll build a tailored marketing strategy that emphasizes your ethical foundations without sacrificing effectiveness. We’ll focus on what feels aligned with who you are and what you stand for.

STEP 3
Action

Each session concludes with clear action steps and priorities. Nothing overwhelming, just the focused actions we discussed together to allow you to proceed on your goals.

STEP 4
Follow-Up

You’ll have supportive guidance between sessions to address questions and refine your approach, and I’ma fast answerer. 🙂
I provide both email support for structured questions and whatsapp support for quick and urgent topics.

And if you have a spare minute

Here’s who I am

I’m Chiara Chimù Mulas, a digital marketing and branding coach with 10+ years of experience. I believe that conscious small businesses can change the world. That’s why I’ve dedicated my professional super powers to supporting entrepreneurs.
Here’s a bit on my past experience:

  • Co-founder of Figoli Studio: I helped small, medium, and international businesses achieve growth through impactful social media advertising strategies and content.
  • Digital Marketing Trainer at Confesercenti Firenze: I trained small business owners and entrepreneurs to improve their digital marketing efforts through personalized coaching, group classes, and practical training. (Confesercenti is a renowned association supporting businesses in Italy.)
  • Client-Centered Freelance: I’ve worked with small brands and socially conscious entrepreneurs to develop custom strategies aligned with their values and goals.

If you want to know more, you can find me on LinkedIn or check my portfolio.


Some areas I Can Help You With:

Social media Marketing
Search Engine Optimization
Lead Generation
Content Marketing
Brand identity & voice
Visual consistency
Ads and Email marketing
Website Optimization
Results measuring

You’ll Walk Away With:

A tailored marketing strategy and action plan that feels easy and authentic to you
Sustainable content systems that prevent burnout and maintain consistency and quality
Ethical community-building approaches to attract your ideal customers
A new set of skills and useful knowledge to manage your online presence.
Marketing clarity and a mindset shift, that eliminates overwhelm and second-guessing
Ready to market your eco-friendly brand in a way that feels good?

Book Your Free Introductory Call

Questions? Answered!

You might have some doubts, here’s some frequently asked questions that could help.

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